*Originally published 16 November 2019* *Updated 15 November 2021* As part of Animal Rebellion’s response to DEFRA’s National Food Strategy, Animal Rebellion has made ten core suggestions. The first is to incentivise a just and sustainable plant-based business model. In their (invited) consultation with DEFRA, Animal Rebellion points out that vegans and vegetarians are expected to make up a quarter of the population by 2025. They note that in response to the increasing demand for ethical plant-based alternatives to meat, fish, dairy, and other animal products, plant-based businesses have been on the rise. The popularity of Beyond Meat products (such as the Beyond Burger, made from pea protein, coconut oil, potato starch, and beetroot juice) and other plant-based alternatives to animal products is[…]
Cargill Family, A Historic Choice is upon You: Planetary Destruction or Climate, Animal and Human Justice?
*Originally published 25 October 2019* An open letter from Animal Rebellion to the ‘silent giant’ that holds the fate of many of the world’s forests, billions of worlds’ farmed animals and much of the global food-system in its grip. Over 140 years Cargill, whilst remaining little-known, has grown to be one of the largest traders of commodities for the animal-agricultural industry. Your company is one of a handful that control up to 90% of the worlds grain markets. Your company is also the largest worldwide producer of the grain-based feed for farmed animals and the third-largest “meat processing” company in the world.Today, your agri-business is the largest food-conglomerate in the world. Astonishingly, all this makes your organisation directly accountable for: the life and death experiences of billions of commoditized[…]
Love and Fruit in the Time of Catastrophe: Animal Rebellion Converts Smithfield MEAT Market into Smithfield BEET Market
*Originally published 10 October 2019* Animal Rebellion is responding to the climate catastrophe the only way one should: with love and fruit. In the face of total climate (and social) breakdown, Animal Rebellion is challenging our poisonous system in an unconventional but incredibly potent way: with apples, beets, and broccoli and a hefty dose of genuine loving kindness. The images and videos that have been emerging in the press and on social media since October 7th, of hundreds of animal rebels camped peacefully inside the main hall of Smithfield Market, the UK’s largest meat market, and one of the largest in Europe — a symbol of the cruel, toxic, and destructive food system in which we currently live — are magnificently[…]
What Would a Plant-Based World Be Like?
*Originally published 2 October 2019* A Plant-Based World Would be a Kinder, Less Violent World A plant-based world would be a much kinder and much less violent world. It would be a just world, and it would be a re-enchanted world, a world where cows would be cherished for their beauty, dignity, and grace, not violated and butchered for their milk and flesh, where pigs would be adored for their sweetness, playfulness, and curiosity, not mutilated and knifed, where hens would be treasured for their gentleness, integrity, and devotion, not twisted, torn, and broken in tiny cages for their eggs, where goats would be venerated for their majesty, cleverness, and mischievousness, not beaten and abused for their bodily fluids and[…]
Rebel for the… Badgers? Animal Agriculture’s Lesser-Known Impact on Biodiversity
*Originally published 28 September 2019* Ask someone in the street for their views on dolphins, tigers or polar bears — used the world over to symbolise majesty and grace — and you’ll likely be met with an enthusiastic, awed response. But cows? Sheep? Chickens? Not so much. Wild animals somehow elicit more passion in people. We all feel we have a stake in nature; wildlife is viewed by most people as part of ‘their’ world, something that ‘belongs’ in a sense to us all. Wildlife visits our gardens and is seen in our fields and on our streets, whereas the 10.6 million pigs farmed annually in the UK are rarely seen. As Compassion in World Farming chief executive Philip Lymbery[…]
Preparing for a Peaceful Rebellion: What You Really Need to Know about Protesting Overnight on the Streets of London
*Originally published 22 September 2019* In mid-Autumn, when the evenings grow darker and temperatures fall, Animal Rebellion wants you to leave your safe and cosy homes to spend several nights camping on London’s streets. Yes, there’s a certain romanticism about abandoning the comforts of ‘normal life’ and committing to the cause for a few days. ‘Drastic times call for drastic measures’ and in our most fervent fantasies, we’re all hypothetically willing to partake in such noble but extreme acts. Even though we’ve been promised a peaceful and joyful time — of community-building and self-development, social activities, training, talks and entertainment — and water, food and toilets too — however vibrant, colourful and playful the site may be, this is by no means[…]
Animal Rebellion’s Strategy to Ensure Climate and Animal Justice Is at the Forefront of a Sustainable World
*Originally published 12 September 2019* Animal Rebellion’s announcement that Smithfield Market, the UK’s largest and oldest market servicing the animal agriculture industry, would be our primary site for the October International Rebellion made complete sense to the animal justice community. For others, locating our primary site away from Westminster wasn’t in line with the bigger picture. If we are to stand together in a Movement of Movements then our individual specific demands should be swept aside to make it clear the government, the system, is our target. We’ll reveal more of our plans in the next few weeks but in the meantime we’ve listened to the concerns of those in the Rebel Alliance, including the views of XR. That’s why we announced[…]
“I’m in. Are you?” Leigh Venus’ Account of Animal Rebellion at Vegan Camp Out 2019
*Update 8/11/2021* *Originally published 9 September 2019* On the final, hot weekend of August, Animal Rebellion made a huge impact at the world’s largest vegan camping festival, the Vegan Campout 2019. At their colourful stall, sunflower-yellow flags flapped in the breeze, people queued for guerrilla t-shirt printing, and volunteers signed up en-masse to join the rebellion. Here on Saturday morning, amongst nearly 7,000 campers from across the world, I kicked off a day of activism talks to a room packed with nearly 1,000 people who took time out from the food, music and sunshine to hear from a range of speakers about getting active for the animals. Speaking on behalf of animal rights organisation Anonymous for the Voiceless (AV), I talked about the[…]